TV commercial for a Cartoon Network webdrive to win two LeapPad Ultras.

The LeapPad Ultra is the latest kid-tough tablet made by educational toy experts LeapFrog.

Commissioned by Turner Broadcasting UK’s S&P department, we were tasked to produce a 30 second spot which showed the LeapPad Ultra’s main features. We also needed to encourage viewers to get online and take part in a competition.

Directed by Jay Woods with original creative by Turner’s Alex Thornton.