B2B and B2C
Case study showing Sky Ocean Rescue’s takeover of the 100th Test at The Oval.
Sky Ocean Rescue and The Kia Oval teamed up to encourage spectators and Sky Sports viewers to avoid single-use plastic bottles. As part of the initiative, Sky Ocean Rescue distributed thousands of reusable water bottles for attending cricket fans and installed fountains and water points throughout the ground.
We were asked to create a short film highlighting the successes of the campaign.